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Apple CEO Tim Cook speaks with members of the media next to Apple’s new Vision Pro virtual reality headset, during Apple’s Worldwide Developers Conference at the Apple Park campus in Cupertino, Calif., June 5, 2023.

Josh Adelson | AFP | Getty Images

on monday, apple It unveiled its $3,500 Vision Pro “spatial computing” headset to the public ahead of its planned launch early next year.

Apple now needs to convince developers to make apps for it, even though the devices aren’t widely available yet.

Application support for Vision Pro will be critical to its success. While iPad apps will be able to run inside the headset, Apple hopes developers will go beyond porting simple 2D windows onto the platform and build full 3D apps that weren’t possible before on tablets, phones or laptops.

“We’ve always viewed this first-generation device as a new tool/platform for developers – who now have over 6 months until the headset launches – to create the ‘killer app’ that takes AR/VR from niche to mainstream,” wrote the analyst at Morgan Stanley. “. Eric Woodring in a Tuesday note.

In a tech-focused presentation Apple released Monday, it was called State of the Union platformsApple said that developers will be able to emulate Vision Pro apps within Xcode, the primary software for building software for Apple devices. Programmers can run and debug within the simulator and move around the 3D space using the keyboard or game controller.

Apple also plans to give some software makers early access to hardware. It announced on its website that it will be taking applications for a developer group. Apple will also host Developer Labs in California, London, Munich, Shanghai, Singapore and Tokyo, with access to hardware. Programmers will have to apply to attend those as well.

All of this effort is to ensure the App Store will stock the Vision Pro when it eventually goes on sale.

It is likely that Apple will succeed in bringing many applications to the device on the first day. Microsoft He said his Office suite, which has historically been essential to new operating systems, will be available for the new platform. Disney + The headset will also be available, bringing movies and TV shows. Apple offers compatibility ratings for existing iPad and iPhone apps through its App Review section so developers can easily determine how they work in VisionOS and port their games or software.

But Apple’s hope for third-party apps goes beyond flat windows floating in space. In Monday’s presentation, Apple highlighted a few third-party apps that broke away from static floating windows and showed 3D content interacting with the real world.

“Spatial experiences can take many forms and can include 3D objects that look and feel real,” said the Apple presenter.

Apple has highlighted Complete HeartX, which shows a 3D beating heart that can be taken apart to see how it works. JigSpace has placed a model of a giant F1 race car in the test living room, and Sky Guide turns the user’s entire roof into a planetarium. A previewed version of djay Apple places virtual decks of turntables on the table in front of the user.

Better FaceTime Show

At the end of the Apple developer-focused presentation, she previewed a version of FaceTime that wasn’t shown in the key launch video, hinting at what Apple wants to see from its developers.

“We want to take FaceTime to the next level in Vision Pro and enable users to interact as if they were in a room together. This experience is still in early form, and we’re excited to share it with you here for the first time,” Jeff Norris, senior director of VisionOS applications at Apple, said in the video. The first.

At its keynote presentation on Monday, Apple revealed its new “personas,” or digital recreations of a person made with artificial intelligence so they can appear on a video call even when they’re wearing a headset.

In a pre-recorded presentation from Apple on Monday, it showed a version of FaceTime where people videoconferencing are shown in floating tiles, including a recreated default view. Characters of a person using a Reality Pro headset.

Apple’s approach to building realistic avatars contrasts with metawhose representations of people in their virtual reality were distinctly cartoonish and lacked legs. MicrosoftThe additional positions are also cartoonish.

But in the “next level” version of FaceTime shown in the developer’s keynote, the 3D avatar is no longer confined to a box. Instead, the person’s head floated in space.

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