Bed Bath & Beyond and Buy Buy Baby sale and bidding updates

auction process for bed bath behind Its assets have been extended again as discussions progress with potential bidders, specifically for the Buy Buy Buy Baby supermarket chain.

In court papers filed Thursday, Bed Bath & Beyond said it would delay the sale schedule by a few days “to ensure maximum value is achieved.”

The delay comes as the company has been in discussions with potential bidders for Buy Buy Baby, which have attracted the most interest before and during the bankruptcy process to date. The Bed Bath & Beyond chain of stores of the same name is still expected to be dissolved after bankruptcy.

CNBC previously reported that the assets of retailer Buy Buy Baby have previously attracted interest from at least two bidders, including Babylist. Special attention is focused on the intellectual property of the series.

There have also been discussions to sell the retailer to the private equity firm behind the Janie and Jack children’s clothing brand, The Wall Street Journal reports. mentioned this week.

The Buy Buy Baby is considered the crown jewel of the asset, and is said to have attracted interest in 2022 and in the months before it filed for bankruptcy.

While there does not appear to be interest in Bed Bath & Beyond and its stores, potential bidders may be interested in its digital assets, CNBC previously reported.

The valuation of these assets is still unclear.

Bed Bath & Beyond sought bankruptcy protection in April after months of failed turnaround efforts and warnings it could find itself in court.

Chase Horse Bidding, the ground bid for auction, is now scheduled for June 11 at 5 p.m. EST. The deadline for bidding is now June 16th at noon EST. If necessary, an auction will take place on June 21.

The company said in court papers that it believes “these limited extensions are appropriate and necessary to keep these cases advancing efficiently, while not excluding appropriate evaluation of new indications of interest.”