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Apple CEO Tim Cook greets attendees during the Apple Worldwide Developers Conference in Cupertino, Calif., June 5, 2023.
Justin Sullivan | Getty Images News | Getty Images
apple The stock rose more than 1.5% on Monday to close at $183.79 a share, the company’s all-time high for stock.
The milestone comes a week after Apple launched its biggest product of the year. Last Monday, the company kicked off its WWDC developer conference, revealing the Vision Pro headset, its first all-new product line since 2014.
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Experts say the $3,499 product can break through where other virtual reality headsets haven’t because of Apple’s design, brand loyalty, and technology.
Apple also announced a new, larger MacBook Air laptop computer to boost Mac sales, as well as high-end desktop computers for 3D designers and programmers. The company also revealed major updates for the iPhone, iPad, and Apple Watch operating systems.
In May, Apple CFO Luca Maestri suggested that Apple’s revenue could drop about 3% year over year during the current quarter.
Although Monday’s stock price is an all-time adjusted high, Apple’s market capitalization isn’t a record high at the moment because the company has bought back some of its shares. Apple is now worth $2.89 trillion, according to FactSet data.
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